Football Planet®
More than a business or an ecosystem, a global movement
What Is Football Planet®?
Football Planet is an integrated business ecosystem focused on the world of soccer, combining technology, community, entertainment and philanthropy. Based in Malta, the project offers exclusive experiences for fans, players, professionals and investors — harnessing the global passion for the sport.
Social Network with Its Own Content & News
Target Audience: Football fans, journalists, clubs and influencers.
Targeted Ads
Advertising based on user data (age, location, preferences). Sports brands pay for space in news feeds. CPM: €5
Premium Subscriptions
€5/month — Access to advanced statistics, exclusive content (interviews, tactical analysis) and an ad-free experience.
Sponsorships
Long-term partnerships with brands like Nike or EA Sports for co-branded content and documentary series.
Synergies
Directs traffic to the online store, bookmaker and ticket sales. Integrated with Facebook and Twitter feeds.
Content-Driven Platform: Initial Phase
News & Stats Portal
News
Match previews and player interviews
Real-Time Match Results
Live scores and match commentary
Statistics
Team performance and player stats
Online Agent with AI
Target Audience: Clubs, scouts, amateur and professional players.
Transaction Fees (1–5%)
AI scouting platform analyzes player performance (videos, stats) and connects talent to clubs globally.
Business Subscriptions
€500/month — Detailed reports and talent alerts in specific regions: Brazil, Africa, Asia.
Technology Edge
Machine Learning predicts player potential and simulates performance in different leagues.
Differential
Reduces traditional scouting costs and democratizes access to global opportunities.
Hotel and Sport Bar Franchises
Target Audience: Traveling fans, tourists and corporate events.
License Fee
€50K/year per franchise — Use of the Football Planet brand and full operational support.
Operating Revenue
Themed accommodation (rooms decorated with memorabilia), live match broadcasts, and VIP experiences including meetings with former players.
Football Planet Bet — Betting House
Target Audience: Recreational and professional bettors.
Betting Margin (5–10%)
Profit on volume bet on matches, transfers and special events such as awards ceremonies.
League Partnerships
Exclusive agreements for real-time odds — e.g. Premier League data integration.
Regulation
Licensed in jurisdictions such as Malta for compliant global operation.
Why FootballPlanet.com Is Your Winning Move
Strategic Benefits for Betting Companies
Engaged Audience
Brand Visibility
Revenue Streams
SEO Advantages
Cost-Effective Acquisition
Partnership Opportunities
E-Gaming & Virtual Sports
Target Audience: Gamers and virtual sports fans. Online championships with token prizes and tickets to real matches.
Game Sales (€30–60/unit)
Exclusive titles: Football Planet Manager (club simulator) and FP Street (street game).
Microtransactions (€1–50)
Uniform skins, virtual stadiums and skill packs for enhanced gameplay.
Platforms
Distribution via Steam, PlayStation Store and mobile app.
Football Planet Academy
Partnerships with European clubs for annual player trials. Target Audience: Young talents (10–18 years) and partner clubs.
Monthly Fees (€200/month)
Training programs with former athletes and performance analysts.
Transfer Fees (10–15%)
Revenue from the sale of developed players to professional leagues.
Structure
Training centers in under-exploited regions with biometric monitoring technology.
FootballPlanet Charity Foundation
Changing Lives Through Football
Building an Inclusive Community
Fostering belonging and participation at every level of the game.
Fostering Young Talent
Identifying and nurturing the next generation of football stars.
Education and Opportunities
Promoting local development through sport-based education programs.
Funding
Corporate donations (€100K/year each) and charity events — celebrity matches and auctions of special items.
Football Planet® Museum & Experience Center
Interactive Football Legacy Museum
A fully customized immersive space where fans visit, watch speeches, relive iconic career moments, connect in real-time, and access exclusive NFTs with unique benefits.
Supporters Program
6 exclusive sponsorship spots for brand advertising. Your brand is displayed at public and private events, plus video advertising produced by the Football Planet team within the virtual environment.
Advertising
Broad reach and brand visibility
Affiliations & Sponsorships
Significant revenue potential
Premium Membership
Recurring income from dedicated users
Betting Partnerships
Leverages existing markets for increased revenue
Financial Analysis
Football Planet® — Revenue Overview
€12.5M
Social Network
Ads €3M + Subscriptions €7.5M + Sponsorships €2M
€26.6M
Hotel Franchises
License fees €1M + Hotel operating revenue €25.6M
€20M
TV Channel
Subscriptions €15M + Advertising €5M
€62.5M
Betting House
5% margin on €1.25B total bet volume
€17.5M
AI Online Agent
Transaction fees €2.5M + Subscriptions €15M
€17M
Academy
Monthly fees €12M + Transfer fees €5M
Full Revenue Breakdown
Combined across all verticals, Football Planet® targets a total annual revenue of €227.85 million, driven by diversified streams spanning digital, physical, and entertainment categories.
Adjusted Valuation — Year 3
€227.85M
Total Annual Revenue
Across all ecosystem verticals
€68.35M
EBITDA (30% Margin)
€227.85M × 30%
€1.37B
Valuation (20× EBITDA)
€68.35M × 20x market multiple
The valuation reflects the potential for global scale and synergies across the Football Planet ecosystem, based on a conservative 1% penetration of the total associate members and fans of the top 5 European leagues. Even with modest market share, Football Planet can generate significant revenues and attract investors with an integrated, scalable proposition.
Thank You for Your Consideration
For more information, please contact:
Football Planet® — More than a business or an ecosystem, a global movement.